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Preparing for demo day: a checklist for founders

A short checklist to help you present clearly and make the most of the investors and partners in the room.

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Demo day is a chance to show how far your startup has come. Preparation makes the difference between a forgettable pitch and a memorable one.

Lead with the problem and the people affected by it. Show your prototype or results early, and keep technical detail for questions.

Know your numbers: development milestones, regulatory plan, market and funding ask. Practise answering hard questions in under a minute.

Afterwards, follow up quickly with everyone who showed interest, and share a short summary with your mentors.